Insights
Original articles and perspectives by Desra Ghazfan on artificial intelligence, digital infrastructure, industrial transformation, energy, business and Indonesia’s technological future.
For external coverage, interviews and institutional profiles, visit Media & References
Sustainable Ceramic Industry: Better Factories, Stronger Businesses
A sustainable ceramic industry needs more than solar panels. Essenza’s experience shows how energy efficiency, water stewardship and circular materials can connect environmental responsibility with stronger industrial performance.
Beyond the Floor: The New Business of Ceramic Surfaces
Ceramic is no longer only a floor covering. Sintered stone and large-format slabs are opening new possibilities for walls, furniture and architectural expression. The deeper opportunity lies in combining design, materials science and manufacturing excellence—not simply producing more of the same.
Supply Chain Resilience in Indonesian Ceramic Tiles Manufacturing: A President Director’s Perspective
Ceramic tile resilience depends on qualified ball clay and feldspar, reliable gas, disciplined logistics, technical flexibility and investment decisions based on cost per saleable square metre—not merely purchase price.
